Wednesday, February 16, 2011

Throwing things against a wall ...

The design of an annual report can be a long and involved process. When there are many stakeholders involved in the approval of the cover, you run the risk of a negative choice ... the cover that everyone doesn't hate, the least inspiring, mediocre choice. For the Bank of Canada I tried to ensure that every cover proposal I submitted would be one that could go to print; a cover that I would be proud to include in my portfolio ... so I did.

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